Education

MK101 Developing a Marketing Plan

October 19, 2022  |  8:00AM - 12:00PM

Room: Coming Soon
Track: Marketing
Session Code: MK101
Session Type: NCBI
CE Credit: 4

Successful business owners understand the importance of a business plan, however many fall short of marketing their business properly. In this course, students will learn the components of, and begin writing, their own marketing plan. We will also identify all the relevant areas to invest your resources, establish an annual marketing budget, and ultimately increase your sales! Designations: AB, AA, AR, ARS


Speaker

Sean Sullivan
AMB, CAPS, CGR

Living Stone Construction

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Sean Sullivan owner of Living Stone Design + Build in Asheville NC, Sean Sullivan, started out as a remodeler and subcontractor with numerous small projects. He slowly transformed Living Stone into the award-winning company it is today. While practicing with an Unlimited Building License, Sean has been an active member of the HBA since 1997. In 2008 he was elected the President of the Asheville Home Builders Association while earning his Accredited Master Builder Designation. After his tenure with the Asheville HBA, he began serving at the state level, most recently as the NCHBA President in 2015. Sean was named Certified Green Professional of the Year at the IBS in 2017. In 2018, Sean served on NAHB’s Executive Committee and was the Chair of the Design Committee.

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